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推廣經(jīng)理 2001-4000/月

羅氏診斷產(chǎn)品(上海)有限公司

上海

  • 工作年限不限
  • 學(xué)歷要求本科
  • 招聘人數(shù)1
  • 發(fā)布日期02-06 發(fā)布
  • 語(yǔ)言要求普通話
職位信息

職位名稱: 推廣經(jīng)理

類(lèi)別名稱:

職位描述:

Responsibility

You will be responsible for Roche MS-IVD products road-mapping and marketing. 負(fù)責(zé)羅氏分子診斷解決方案-體外診斷領(lǐng)域產(chǎn)品規(guī)劃和市場(chǎng)銷(xiāo)售

- Developing and implementing product roadmap: Assessing and implementing product launch and market entry strategy for product portfolio by Roche MS-IVD; Analyzing competitions, gathering market intelligence, segmenting market, and formulating sales argumentation; 開(kāi)發(fā)和實(shí)施生產(chǎn)規(guī)劃: 為羅氏分子診斷解決方案-體外診斷產(chǎn)品評(píng)估、實(shí)施產(chǎn)品發(fā)布、市場(chǎng)準(zhǔn)入戰(zhàn)略。分析市場(chǎng)競(jìng)爭(zhēng)力、收集市場(chǎng)情報(bào)、劃分市場(chǎng)區(qū)域、制定銷(xiāo)售政策

- Communicating with key opinion leaders and distributors on product launch preparation, updates and information; 與主要領(lǐng)導(dǎo)的溝通,準(zhǔn)備新產(chǎn)品發(fā)布,更新和維護(hù)信息

- Updating Regional Team with product uptake and on-going marketing plans; 根據(jù)產(chǎn)品的實(shí)際情況和市場(chǎng)計(jì)劃,更新區(qū)域團(tuán)隊(duì)的工作

- Internal support on Roche Molecular & Tissue Diagnostics products and information: Conducting product updates and training to distributors, sales team, and application team; 為羅氏分子和組織診斷領(lǐng)域產(chǎn)品和信息提供內(nèi)部支持,向分銷(xiāo)商、銷(xiāo)售團(tuán)隊(duì)和應(yīng)用服務(wù)團(tuán)隊(duì)進(jìn)行產(chǎn)品更新和培訓(xùn)

- Supporting marketing messaging with an outlook to molecular and tissue diagnostics product portfolio; 通過(guò)向市場(chǎng)傳遞分子和組織診斷產(chǎn)品的信息

- Overseeing product registration activities and scheduling; 統(tǒng)籌產(chǎn)品注冊(cè)活動(dòng)及其進(jìn)程

- Assisting in annual budgeting. 協(xié)助制定年度預(yù)算

任職要求:

Qualification

You should hold:

- Master degree or above in the life science discipline (molecular biology, genetics or biochemistry required). Completion of an advanced degree in business (MBA) or related science is strongly desired; 生命科學(xué)相關(guān)專(zhuān)業(yè)(分子生物、遺傳學(xué)、生物化學(xué))碩士或以上學(xué)歷,擁有管理(MBA)相關(guān)學(xué)歷者優(yōu)先

- Proficiency in both spoken and written English and good command of MS office software application; 熟練掌握英語(yǔ)口語(yǔ)及書(shū)面表達(dá),熟練應(yīng)用微軟辦公軟件

- Product & marketing expertise. 對(duì)產(chǎn)品和市場(chǎng)推廣的專(zhuān)業(yè)知識(shí)

You should have 3 to 5 years experience in sales and /or marketing experience in the diagnostics or pharma industry. Experience in MDx highly preferred.

3-5年在診斷或制藥跨國(guó)公司從事銷(xiāo)售/市場(chǎng)領(lǐng)域的工作經(jīng)驗(yàn),在分子診斷領(lǐng)域有工作經(jīng)驗(yàn)者優(yōu)先

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